CDs are a versatile storage medium that can be used for data storage, music, or software; Although CDs are not used as much these days, they are still used, and are kept safe when important. Customized Giveaway CDs with your brand name or logo serve as a useful item and a consistent reminder of your brand, promoting brand recognition and recall. CDs are an excellent giveaway item for businesses in the tech, music, or software industries.